Laurent Antonczak

RMIT Vietnam

As a multicultural entrepreneur and educator with over 20 years of experience, Laurent specialises in creativity, innovation, digital strategies, entrepreneurial thinking, education and mobile technology. Laurent adopts a transdisciplinary approach, and his academic background includes a PhD in Management (Innovation & Technology). He has also held lecturer and supervisor positions in France, Japan, New Caledonia, New Zealand, and Vietnam, conducting workshops and public speaking engagements internationally, leading and managing worldwide research projects, and authored over 30 publications in journals or books, including those from the Springer, Elsevier, and Emerald Publishing groups. Conjointly to Academia, Laurent is one of the two founding partners at VIRTUO, a leading enterprise specialising in mobile research and development, digital strategies, and consultancy.

1books edited

1chapters authored

Latest work with IntechOpen by Laurent Antonczak

In a world of constant change, strategic management continues to evolve, shaping how organizations compete, innovate, and sustain their success. This book explores the latest developments, offering fresh perspectives and practical applications that redefine the field. Bridging theory and practice, Recent Advances, New Perspectives, and Applications in Strategic Management, presents cutting-edge research and real-world case studies from various industries. It examines emerging trends such as digital transformation, sustainability, and dynamic capabilities, providing readers with the tools to navigate complexity and drive strategic success. With contributions from leading scholars and practitioners, this volume introduces novel frameworks and methodologies that challenge traditional approaches. It explains how firms can leverage data analytics, artificial intelligence, and stakeholder engagement to enhance decision-making and long-term performance. Designed for academics, business leaders, and students, this book is an essential resource for those looking to stay ahead in the evolving landscape of strategic management. Whether exploring new business models, responding to global disruptions, or refining competitive strategies, readers will find valuable insights to shape the future of their organizations.

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